William Hill bets on virtual reality racing
1 October 2015
Anyone who has actually been to a racecourse will understand the excitement when the horses pound towards the surface line.
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But this promotion code thrill of the yohaig code trip is something that many clients who wager in shops or online do not experience.
Bookmaker William Hill is keen to recreate it with virtual truth innovation.
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The UK's Gambling Commission stated that it would be keeping track of innovations such as virtual reality to ensure that they did not motivate extreme gaming.
Using virtual reality headsets, combined with GPS racetrack data, it is providing customers the possibility to see the race from the yohaig code jockey's point of view.
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"Currently you put a bet and very little occurs in between that and the result," said Crispin Nieboer, William Hill's director of development.
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"We want to bring clients closer to the yohaig code sporting action, to experience the thrill of the trip."
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To evaluate the yohaig code possibilities, the group at William Hill laboratories developed a 3D mock-up of Kempton Park racecourse and collected live data, via GPS trackers fitted on horses, during a training race at the course.
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Combining the information created a virtual race users can view by means of either Google Cardboard or an Oculus Rift.
The technology is not yet readily available to the general public however was on program at an open day at the lab in Shoreditch.
Users initially pick the horse they desire to race on. Accompanied by live commentary, wearers can turn and take a look at other horses in addition to triggering an information display screen about the horse's heart rate, stride and race position.
William Hill plans to add more courses and live races next year.
"Currently there are some spaces in the information so the horses all of a sudden speed up in a live race, however we want to have a proof-of-concept system all set by Christmas," said Mr Nieboer.
The plan is to launch the yohaig code service as part of the William Hill app.
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"Users can choose the choice to see the race as a standard video or they can be the jockey," Mr Nieboer stated.
It could also be readily available in some betting shops, said Mr Nieboer, while Google Cardboard headsets were likely to be offered out complimentary at racecourses.
It is estimated that in the UK about 350,000 individuals have a gambling dependency, with over ₤ 7bn invested each year.
The proliferation of online wagering has actually been blamed for making it easier to gamble and some feel services such as virtual reality might add to the issue.
The marketplace is managed by the UK Gambling Commission, which said that it "monitors development in the gaming market in order to make sure operators continue to comply with the conditions of their licences".
"Operators are needed to make sure that they offer betting in an accountable manner, which will consist of offering tools to permit clients to handle their betting activity as well as having policies and procedures in place to identify possibly bothersome behaviour and communicate with consumers who display that behaviour," a spokesperson included.
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William Hill Bets On Virtual Reality Racing
reinahazel1872 edited this page 2025-10-21 20:34:28 +02:00